ColorIt, online at colorit.com, save money on hot items when shopping on ColorIt when applying our coupons, promo codes during checkout. Trust us, these coupons are good. Make the best of our ColorIt promo codes to get 25% OFF. All discounts are totally free to use. Adult Coloring Books With Hardback Covers & Artist Paper by ColorIt. Adult coloring books have become quite popular, but ColorIt books are rated 5/5 stars. We use hardback covers, a spiral binding, and artist quality paper. When it comes to the creation of ColorIt, we have to look back to 1945. This was the year Grandpa Joe returned from The War and began working in the Philadelphia Shipyard. It was here that he met a strikingly gorgeous woman, we now know as GG (Great Grandma), and fell in love. Back in 1946 when Grandpa Joe got married, it’s safe to say that coloring books were not on his radar. We even doubt that he could have foreseen his two future grandchildren coming together to start a company 7 decades later, but that’s exactly what happened. In the spring of 2015 when Co-Founder, Erika Befumo, was coloring with her daughter, she was completely underwhelmed with the quality of coloring products on the market, but also noticed there was room for improvement. How many times in life have you seen, or even bought a product and thought to yourself, "Why didn't I think of that?" Well, that's exactly how ColorIt was born. Erika enlisted the help of her cousin Michael and his wife Michele. Of course, Erika's husband, Andrew, came along for the ride and from here, a true family business was born. Since the beginning, our vision has been to create the highest quality coloring books on the market. We noticed a few important features missing from the average adult coloring book such as: hardback covers, spiral binding with a lay flat design, and artist quality paper. Being able to add all of these missing features into our coloring books was our goal, but we also wanted to maintain affordable prices. To accomplish our mission, we began by first conducting countless hours of research. While reading customer reviews of other coloring books, we paid close attention to the challenges each of these books was facing. We then brainstormed different ways to address these concerns in order to develop the best coloring book on the market. We provide the latest colorit.com promo codes and coupons to save your money here!